Start a Business in a Downturn – 2 Founders

“If you have conviction and you’re solving problems for customers, that’s all you need no matter what the market is [doing],” Lawson says.

How to Start a Business in a Downturn From 2 Founders Who Did It

I keep saying that downturns are a great time to start a business; it brings out a unique creativity that is sometimes not present when things are better. In this article from Inc Magazine find two stories of founders who did it.

Birchbox’s Katia Beauchamp and Twilio’s Jeff Lawson offer harrowing details about launching amid the financial crisis–and how it actually helped their companies succeed.

Leave a Reply

Your email address will not be published. Required fields are marked *